I’ve been traveling quite a bit, off and on, over the last month or so. I visited several cities, a few amazing bookstores, and numerous schools. The people I meet often wonder what a book tour is like. Some people assume it’s glamorous, and on occasion it does kind of feel that way. Some people assume it’s exhausting, and it can be. Some people figure it’s probably not all it’s cracked up to be, and that’s true, too. It’s all of those things, and I love it. But here is the important thing to remember: I am very, very lucky to be given the opportunity.
There are a lot of authors whose publishers don’t support them or their work in that way. Marketing budgets are limited, choices are made, and it is not always fair. I’ve been on both sides of those decisions. I’ve toured for some of my books, and I’ve had little to no publisher support for others, so I feel very fortunate and grateful when I’m given the opportunity to get out there and meet fans and readers. I try very hard not to take that for granted, because who knows when I’ll have that opportunity again. I try very hard to remember the times I didn’t travel anywhere, and I think about the writers I admire who should probably be out there on the road instead of me. When I visit bookstores on tour, I make a point to mention the books I love by other writers to the booksellers and readers. If I have room in my luggage, I buy books by other writers from those bookstores. I talk to kids about other writers and other books, because in the end, it’s all about turning young readers into life-long readers. It’s about making better humans, and books are perfect tools for that. If my being in a school, a library, or a bookstore can help build that excitement in young readers, then I’m honored to be given that chance, and I will always do my best.
P.S. A book tour wouldn’t be possible without the hard work and dedication of an amazing publicist. They work tirelessly behind the scenes (and after-hours) to make sure book tours are as successful as they can possibly be. I’ve been so lucky to work with Lauren Felsenstein Bonifacius and Emma Brockway. Now I work with Monica Palenzuela, and if you ever get the chance to make candles with her, don’t pass it up.
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